Carrie M. Heilman: search on Z-Library

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1

The Evolution of Brand Preferences and Choice Behaviors of Consumers New to a Market

Heilman, Carrie M., Bowman, Douglas, Wright, Gordon P.

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 169 KB

english, 2000

2

Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons

Carrie M. Heilman, Kent Nakamoto and Ambar G. Rao

Journal:

Journal of Marketing Research

Year:

2002

Language:

english

File:

PDF, 2.29 MB

english, 2002

3

Determinants of Product-Use Compliance Behavior

Douglas Bowman, Carrie M. Heilman and P. B. Seetharaman

Journal:

Journal of Marketing Research

Year:

2004

Language:

english

File:

PDF, 2.96 MB

english, 2004

4

The Impact of a New Retail Brand In-Store Boutique and its Perceived Fit with the Parent Retail Brand on Store Performance and Customer Spending

Netemeyer, Richard G., Heilman, Carrie M., Maxham, James G.

Journal:

Journal of Retailing

Year:

2012

Language:

english

File:

PDF, 209 KB

english, 2012

5

The Effect of Expiration Dates and Perceived Risk on Purchasing Behavior in Grocery Store Perishable Categories

Michael Tsiros and Carrie M. Heilman

Journal:

Journal of Marketing

Year:

2005

Language:

english

File:

PDF, 2.06 MB

english, 2005

6

The Evolution of Brand Preferences and Choice Behaviors of Consumers New to a Market

Carrie M. Heilman, Douglas Bowman and Gordon P. Wright

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 3.24 MB

english, 2000

7

Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons

Heilman, Carrie M., Nakamoto, Kent, Rao, Ambar G.

Journal:

Journal of Marketing Research

Year:

2002

Language:

english

File:

PDF, 99 KB

english, 2002

8

Determinants of Product-Use Compliance Behavior

Bowman, Douglas, Heilman, Carrie M., Seetharaman, P.B.

Journal:

Journal of Marketing Research

Year:

2004

Language:

english

File:

PDF, 122 KB

english, 2004

9

Determining the appropriate amount of data for classifying consumers for direct marketing purposes

Carrie M. Heilman, Frederick. Kaefer, Samuel D. Ramenofsky

Journal:

Journal of Interactive Marketing

Year:

2003

Language:

english

File:

PDF, 227 KB

english, 2003

10

Differences in the Spending of Husbands and Wives on Products Used by Only One Spouse

Heilman, Carrie M., Kaefer, Frederick, Ramenofsky, Samuel D.

Journal:

The Journal of Marketing Theory and Practice

Year:

2012

Language:

english

File:

PDF, 225 KB

english, 2012

11

A neural network application to consumer classification to improve the timing of direct marketing activities

Frederick Kaefer, Carrie M. Heilman, Samuel D. Ramenofsky

Journal:

Computers & Operations Research

Year:

2005

Language:

english

File:

PDF, 263 KB

english, 2005

12

Segmenting consumers using multiple-category purchase data

Carrie M. Heilman, Douglas Bowman

Journal:

International Journal of Research in Marketing

Year:

2002

Language:

english

File:

PDF, 293 KB

english, 2002

13

The impact of a wife's budgetary and romantic attitudes towards luxury goods on their self-purchases and purchases made for them by their husbands

Frederick Kaefer, Carrie M. Heilman, Samuel D. Ramenofsky

Journal:

Journal of Retailing and Consumer Services

Year:

2012

Language:

english

File:

PDF, 178 KB

english, 2012

14

The Effect of Expiration Dates and Perceived Risk on Purchasing Behavior in Grocery Store Perishable Categories

Tsiros, Michael, Heilman, Carrie M.

Journal:

Journal of Marketing

Year:

2005

Language:

english

File:

PDF, 161 KB

english, 2005

15

Substituent Effects on the Spectroscopic Properties and Reactivity of Hexacoordinate Silicon(IV) Porphyrin Complexes

Kane, Kevin M., Lorenz, Carrie R., Heilman, David M., Lemke, Frederick R.

Journal:

Inorganic Chemistry

Year:

1998

Language:

english

File:

PDF, 94 KB

english, 1998

16

Identification with the retail organization and customer-perceived employee similarity: Effects on customer spending.

Netemeyer, Richard G., Heilman, Carrie M., Maxham, James G.

Journal:

Journal of Applied Psychology

Year:

2012

Language:

english

File:

PDF, 854 KB

english, 2012

17

An empirical investigation of in‐store sampling promotions

Heilman, Carrie, Lakishyk, Kyryl, Radas, Sonja

Journal:

British Food Journal

Year:

2011

Language:

english

File:

PDF, 214 KB

english, 2011

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